Pow!Chow

So while applying for an internship I have also been taking on another ambitious project.  I have been redesigning a logo for a fresh new snack food company.  Working in retail can be quite routine but the most surprising people work there.  It seems that everyone, myself included, is in transition to something more and retail is just a pitstop on to better things.  This was true for an associate I used to work with, Lauren, who started up her own snack food company Pow!Chow with her partner Adena.  The company represents craveworthy food that on the plus side, is also healthy.  It turns out they needed their logo redesigned and ofcourse I jumped at the chance to do it! 

Below are the sketches I pitched to them....

For this logo I was thinking "wave of flavor."  If Lauren and Adena had chosen this one the water would have been hints of purple and orange. 

This logo was the last one I did. I love the energy but after taking a second look at it I'm glad they didn't pick this one.  It's better suited for a children's book.

For the logo above I really enjoyed the interwoven text with people.  I wanted them to be entangled in the logo.  Making their funky hair was the cherry on top*





The logo on the right depicts a man on cloud 9 by Pow!Chow.  I was also thinking it could be interpreted as how light and healthy the snack company is.

Pow Chow Logos

For this sample logo I was thinking minimal and simplistic.  It would depend on the color harmonization to really make this logo special. 

Here's Hoping

Boston Center for the Arts
So good news! good news! good news! I hope everyone had happy holidays.  It's been way too long since I have updated my blog.  Since that time I have been working as a substitute teacher (yes I took on another job).  Doing the math in my head that is now 3 jobs-ish give or take.  I also interviewed for an internship at the Boston Center for the Arts.  The interview went really good, well except for the part when I forgot what school I went to.  Hopefully I'll get it. It can be hard to stay in touch with my artistic side when I am struggling to pay off the massive debt that college has left me in. It is located right in the heart of the South end near all the artist studios.  I really can't wait I think iIll be inspired to create much more artwork. The woman I interviewed with seemed interested but you never know until that e-mail comes through.

Check out the website, they have a lot to offer:
bcaonline.org